Do small business need a website???

Techno Kryon

Obviously, YES!!!

Being successful with the small business is not something like an "overnight success", but it will win at any day or night!!!

I just googled for "Overnight Success" and found the best simplification from Steve Jobs- “If you really look closely most overnight success stories took a long-time”.

And this is how the “overnight success” stories are related by having a website for the business!

Hence, I don’t want to bog you down with long boring stories, I just give you an epitome of why the website is very much needed.

Decades ago,

The business will have a store-front, commercials for newspapers, and the entire hope is on the local customer's reach & directory listings only. But the momentum is not much to the competitive.

But now,

Everything changed with the origination of “WWW” (website). If Tim Berners-Lee looked for an “Overnight Success”, then the internet would have missed the term ”revolution” and the website wouldn't have celebrated its 21st birthday by this year 2018.

Nowadays, 80% of the people use the internet and at least 1% have purchased online in their lifetime. So, this consumer power is vital for any size business to showcase online.

The above anecdote of the website is enough to show that why the website is much needed for even a small-scale business. The prime factor is not only having a website but also with the good design. Looking for the good design, Click here (showcase our website portfolio).

Reasons, why need a website?

- Possible to intimate your customers that you are active in local, few may not even be able to locate or contact the local stores.

- To unleash beyond local and reach all corners of the world.

- Can make the customers reach our store even at night by using the website, where the leads can be generated around the clock.

- Easy to contact the recent customers which will prove our turnaround time.

- The upcoming events, sales promotions and new product updates can be done with the good content. The most important factor is content, which is the fuel for our website.  Good content for the website? (Apply the link of our website).

- Above all the reasons, most people think in the investment and yes it is very much less compared to a physical set-up of the store where the investment covers for adding commercials, storefront, and directory pages and so on.

Useful to my business?

Yes, it,

Attracts the new customers

-   Top reason to have the website with good design, is attracting the customers with the eye-catchy designs and contents

Improves the customer service

-   Every website will have the contact us (link our website contact us form) option where the customer can reach us directly with their queries and we can easily resolve their issues.

Get to know the customers

-   Easy to find how long our business has reached by knowing the customer’s origin. Additionally, with their queries, we got a chance to understand the customer’s mentality and serve them until they get satisfied.

Showcase the customer’s testimonials

-  Time to avoid the negativity! We can showcase our best positive review about our business and let other customers know what we do and we can do for them to the best, Hurray!!!

Low maintenance cost

-   It is easy to advertise without any commercials, where the website requires only the day-to-day consistent update which is very much less compared to the physical setup.

Even now bewildered to have a website?

Just ruminate,

•       People are getting updated with the new techniques, technologies and searching for something online. Research says, half the billion (from the world’s total population) are logged into Google per day, few might be on other search engines too. So your business at any relevant searches might get listed on the Google page.
•          Hence, the consumer’s would not consider the business without the website.

When we try to explain all the above benefits of having a website to the small-sized business, next comes the exception from the owners,

Exception 1: The business size is small, and the budget for the investment?

-     No one knows the fact that the website is the best marketing asset to grow our business online.

Exception 2: Friend can build my website, FREE!!!

-    This is really a bad idea unless your friend is working in the similar industry. The website is not dragging and dropping on the specific field and creating something for your business with the theme which has already been customized by any of the free theme providers.

-    It needs perfect optimization related to the business, SEO optimization to reach on the related Google search, responsive design (clearly viewed on the mobile), file compression, etc.

Exception 3: Website isn’t necessary for my business, and is not related to e-Commerce!

-    A lot of consumers have this fallacy that just because you are not an e-Commerce, it didn’t mean that you need not have a website.

-    Still, people are searching for the best service providers (related to any field) and getting to know the market, trying to get new products. Hope you’ll be new to them!!!

-    Each one of us is unique and our inventions as well.

Hope you got an idea to create a website for your business.

The world now is becoming very competitive, so any sized business should have a website to stay in the competition among its industries.

Trying to step into an online competitive world???

Just reach us (http://technokryon.com), we will be helping you to create your own space and be active on the race.