What is Graphic Design? and its most important advantages!

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Techno Kryon


What is graphic designing?
    Graphic design is art of creativity and innovation of new ideas. It involves a unique way to solve a problem, with the use of images, symbols or characters.

What does the graphics designers do?
    Graphic Designers have the freedom to play with their creative visual concepts to engage the users. Visual elements like images, videos, info graphics, animations, GIFs etc., can be a great way to communicate the ideas that inspire, inform and captivate consumers.
     The designers will develop the design for various applications such as ads, brochures, posters, business cards and Official documents.  

Advantages of Graphic designing
  •       A Good Design can build trust and goodwill among clients
  •        Increase Sales and Market Position
  •       It enhance the professionalism and consistency
  •       Augment the Brand Identity
  •       Boost Up the Customer Communication
  •       A Strategic Investment

Frequently using Software
  •       Adobe Photoshop
  •       Adobe Illustrator
  •       Adobe InDesign
  •       CorelDraw
  •       GIMP
  •       NKscape
  •       Sketch
Techno Kryon

How Photoshop Plays a Lead Role?
History:
   Photoshop was created by Thomas and John Knoll in 1988.  Adobe Photoshop is raster graphics editor published by Adobe Systems. In early days, it was used for editing photos and later on for many elements especially for website and app design. The tools initially used are difficult to practice and draw and so they decided to update their versions for creating the user friendly environment while using software.

Formats and Features:
    Photoshop files have default file extension as .PSD. The format includes mask layer, text with transparency, alpha channels and spot colors, clipping paths, RGB, CMYK and different tone settings. This is in contrast to many other file formats (e.g., .JPG or .GIF) that restrict content to provide streamlined, predictable functionality. A PSD file has certain maximum height of 30K pixels and width and a length limit of 2 GB.  The .PSD file format can be exported to and from Adobe's other apps like Adobe Illustrator, Adobe Premiere Pro, and After Effects.

Uses:
    Mainly used for photo editing, Photo manipulations, Digital art, pixel art and texture-heavy layouts, Poster design, App design and web design etc. The update of photoshop gives the user friendly environment for graphic designers by means of new tools, animation effects and updation of filter presets. It allows the user to manipulate images, crop, resize, color correction, 3D animation and user interface (website or mobile app).

Techno Kryon


Importance of Adobe Illustrator:
  •         Illustrator is a tool next to Photoshop especially when it comes to logo design. It is easy to handle and has a wide range of updated features.
  •         Illustrator is not only good for logo design but also excellent for designing icons. New features like round corners also make designing variations on icons much   easier.
  •        Illustrator is also known for its excellent vector illustration capabilities.
  •        It is found to be an amazing tool when it comes to designing a typeface.
  •        Illustrator also has a wide range of features that make various kinds of lettering from modifying typefaces to drawing letters by hand, or using the pen tool.







Location: Chennai, Tamil Nadu, India

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